As design is becoming more and more user focused, it is more about the use and experience and less about “beautifully” designed things. Of course, we always strike for a balance between the two, but beyond just visually desirable and basic functional design, how can design influence the intended behaviours or results of your user? Can you engage users to act accordingly to a predetermined action? By asking the right questions, you may be able to do just that.
Inspired by IDEO’s Method cards and the Russian problem-solving, analysis and forecasting tool TRIZ, Dan Lockton, during his PhD tenure …
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We’ve just received an email from one of our PARK relations Roberta Tassi. She’s been writing her graduation thesis at the Politecnico in Milan on service communication, and identified tools & guidelines that can help a service designer to focus his or her communication strategies. The site 
