Design Processes & Tools | PARK day by day

Category: Design Processes & Tools

It‘s not easy being green: Online tools for sustainable design

guest blogger: Aart van Bezooyen & Paula Raché, June 6th, 2011

Our guest writers Aart and Paula just arrived in Bali, Indonesia. From the nearest internet cafe they update us about their earlier meeting in Melbourne (Australia) where they visited RMIT‘s Centre for Design where online tools and methods are developed to make the design of products and packaging more sustainable.

Centre For Design
The Centre for Design (CfD) is based in the College of Design and Social Context at RMIT’s city campus in Melbourne. RMIT stands for Royal Melbourne Institute of Technology, one of Australia’s largest and most respected technical and design universities.

We met with Simon Lockrey (Research Fellow) …

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Posted in: Design Processes & Tools, Design Tools |

Business Model Design

Jay Peters, December 15th, 2010

Like design, business models have become a key focus for establishing competitive advantage in recent years.

And like design, the best way to develop great results is to engage multidisciplinary teams, use deep consumer insights, prototype early and often, continuously improve and never rest on you laurels despite substantial success.

Business models come in all shapes and sizes, and have developed significantly over the recent years, wonderfully mapped out by Anders Sundelin on his blog about business models, The Business Model Database.

In a recent post, I discussed how we have used the (arguably) leading business model canvas developed …

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Tags: business model, innovation
Posted in: Design Processes & Tools, Innovation Management |

The result of good partnership

Florian Weiss, November 22nd, 2010

Last Saturday I visited the Danish Design Center (DDC) in Copenhagen and was surprised to see a large poster (3x3m) that we created for our client LEGO. It was part of the exhibition with the topic The result of good partnership – 10 examples of successful design. The exhibition presented examples that are the result of a fruitful collaboration between a Danish company or public institution and a design firm that led to innovative solutions. Initially the poster was created to communicate all the work we did for LEGO during the last seven years, apparently LEGO is satisfied with the …

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Tags: DDC, exhibition, LEGO
Posted in: Conferences & Events, Design Management, Design Processes & Tools, Innovation Management |

‘Agile development’: hot for software, but also for products and services?

Tim Selders, October 8th, 2010

In the last years the entire global IT industry is experiencing an ‘agile’ wave.
They are highly enthusiastic about agile development – a set of work methods and tool boxes aimed at:
•      improving the ability to respond quickly to requests from the market
•      cutting down waste and waiting periods
•      reducing employee stress while simultaneously increasing productivity.

The central concept for agile development is adaptation to changing external factors. Where older methods are predictive and attempt to foresee future needs, the agile methods are adaptive and quickly adapt to new demands, adhering to the “Embrace change!” motto.

The …

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Posted in: Design Management, Design Processes & Tools, Design Teams, Innovation Management |

Managing design for usability

Marjolein de Wilde, October 1st, 2010

Recommendations on usabilty

Many companies are struggling with the question about how to integrate the aspect of usability into product development. An interesting research is written by Jasper van Kuijk, who is just about to finish his PhD-thesis on product usability at the TU Delft, Faculty of Industrial Design Engineering. On his blog, he publishes recommendations which are an integrative part of his thesis, with the working title “Managing Product Usability – how companies deal with usability in the development of electronic consumer products.”

The ‘Recommendations for industry, or how I would do it’ is his personal statement …

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Tags: consumer electronics, PhD, research, usability
Posted in: Design Management, Design Processes & Tools, Design Research, Design Teams, Design Tools |

Lead user research

Marjolein de Wilde, July 9th, 2010

Lead User 1 from Entrepreneurship & Innovation on Vimeo (6 videos in total).

Lead users are a great resource for driving innovation. Here is a great case study about how lead user research at 3M led to long term innovations and revolutionised the innovation process at 3M.
Ignore the fact that the actual case study is a bit older and ignore the “Amazing Discoveries”-style of the video; the content is highly relevant and can be very inspiring if you think about using lead users within your innovation process!

If you want to know more, you can find detailed information on …

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Tags: lead user research, video
Posted in: Design Management, Design Processes & Tools, Design Research |

Hooray for the heretics, and the agents of change

Jay Peters, May 20th, 2010

Across industries, roles and regions, it is often believed that the way to get ahead in ones career is to show up, work hard, do as you are told, and eventually you will get recognized and move your way up through the ranks. However, that does not really foster innovation and growth on an organizational level. At the end of the day, if companies are not innovating, they are quickly fading away, and that does not seem like job security to me!

Within Design Management and the buzz around design thinking these days, it is becoming more accepted that an …

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Tags: change management, culture, organisation
Posted in: Design Culture, Design Processes & Tools, Innovation Management |

Designers love constraints!

Tim Selders, January 26th, 2010

httpvh://www.youtube.com/watch?v=Sh08nT2kYuA

Tags: briefing, constraints
Posted in: Design Management, Design Objectives & KPIs, Design Processes & Tools |

The interplay of design effectiveness and efficiency

Florian Weiss, July 28th, 2009

With shrinking design budgets due to the financial situation in many companies today, design efficiency comes into the fold. Terms like Key Performance Indicators, Critical Success Factors and Performance Management Systems are becoming part of the lingo of design managers. While design effectiveness is focusing on “doing the right things”, design efficiency is focusing on “doing the things right”. Good design management can not look at design efficiency and design effectiveness isolated, but has to find a good balance between both aspects.

Fil Salustri (author of the blog: the trouble with normal) argues in his post “The down-side of …

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Tags: crisis, critical success factors, effectiveness, efficiency, key perfromance indicators, quality
Posted in: Design Management, Design Objectives & KPIs, Design Processes & Tools, Design Quality |

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Activities

What are we doing?

Sorena: Preparing a case study for capturing a design language to share during a workshop with designers.
03-02-2012
Amrita: Planning validation phase in the concept development phase.
02-02-2012
Sorena: Brainstorming possible future business scenarios with client.
24-01-2012
Florian: Defining a stage gate process and design strategy for the design department.
18-01-2012
Marjolein: Creating a poster to communicate the companies vision of design management.
18-01-2012

Meet the team

name:		Frans Joziasse, MSc MBA
Position:		partner
Office:		PARK advanced design management Waterloohain 9 22769 Hamburg Germany
Phone:		+49 (0)40 28056233
Fax:		+49 (0)40 22925852
		LinkedIn profile
		Xing profile

name:		Tim Selders, MSc
Position:		partner
Office:		PARK advanced design management Nieuwendijk 8a 4225 PD Noordeloos The Netherlands
Phone:		+31 (0)183 589131
Fax:		+31 (0)183 589132
		LinkedIn profile

name:		Sorena Veerman, MSc
Position:		consultant
Office:		PARK advanced design management Nieuwendijk 8a 4225 PD Noordeloos The Netherlands
Phone:		+31 (0)183 589131
Fax:		+31 (0)183 589132
		LinkedIn profile

name:		Florian Weiss, MA
Position:		consultant
Office:		PARK advanced design management Waterloohain 9 22769 Hamburg Germany
Phone:		+49 (0)40 28056233
Fax:		+49 (0)40 22925852
		LinkedIn profile
		Xing profile

name:		Marjolein de Wilde, MSc
Position:		consultant
Office:		PARK advanced design management Waterloohain 9 22769 Hamburg Germany
Phone:		+49 (0)40 28056233
Fax:		+49 (0)40 22925852
		LinkedIn profile
		Xing profile

name:		Jay Peters, MA
Position:		consultant
Office:		PARK advanced design management Nieuwendijk 8a 4225 PD Noordeloos The Netherlands
Phone:		+31 (0)183 589131
Fax:		+31 (0)183 589132
		LinkedIn profile

name:		Amrita Bhui, MSc
Position:		junior consultant
Office:		PARK advanced design management Nieuwendijk 8a 4225 PD Noordeloos The Netherlands
Phone:		+31 (0)183 589131
Fax:		+31 (0)183 589132
		LinkedIn profile

name:		Freek Wallaard, BA
Position:		junior developer
Office:		PARK advanced design management Nieuwendijk 8a 4225 PD Noordeloos The Netherlands
Phone:		+31 (0)183 589131
Fax:		+31 (0)183 589132
		LinkedIn profile

name:		Kaylee Gruber, BA
Position:		trainee
Office:		PARK advanced design management Waterloohain 9 22769 Hamburg Germany
Phone:		+49 (0)40 28056233
Fax:		+49 (0)40 22925852
		LinkedIn profile

name:		Carola Boogerd
Position:		office manager
Office:		PARK advanced design management Nieuwendijk 8a 4225 PD Noordeloos The Netherlands
Phone:		+31 (0)183 589131
Fax:		+31 (0)183 589132
		LinkedIn profile

name:		Sarah Blesius, DipMA
Position:		office manager
Office:		PARK advanced design management Waterloohain 9 22769 Hamburg Germany
Phone:		+49 (0)40 28056233
Fax:		+49 (0)40 22925852
		LinkedIn profile

External opinion

name:		Aart van Bezooyen, MSc
Position:		owner
Office:		Material Stories
		LinkedIn profile
		Xing profile

Inspiration

Things that inspire us

Please find a list of materials that inspired us on this site and a preview below.

Pure
(by Premium Park)

This swiss magazine is covering the theme sustainability in design with many inspirational case studies.

» visit website

The future of management
(by Gary Hamel)

This book by Gary Hamel is an inspiring book, challenging the current thinking of innovation within management.

» buy book

More inspirations »

Definitions, definitions

Since we started the Wikipedia articles on design management in 2005, we continuously improve and update the descriptions.

Definition of design management in English language.
[en.wikipedia.org]
Definition of design management in German language.
[de.wikipedia.org]

Please co-define, translate and help in creating a better understanding of design management.

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